№ 001Field Notes on AI Visibility

ChatGPT doesn't know
you exist. Let's fix that.

I wanted to understand why some companies kept showing up in AI answers while others disappeared completely. After testing across consulting firms, HR organizations, and startups, the same patterns kept appearing. Archdrift is the system I built around those findings.

I didn't build Archdrift because AI visibility became trendy. I built it because I kept solving the same problem for completely different companies and wanted to understand why it worked.

Tracking acrossChatGPTPerplexityGeminiCopilotGoogle AIGrok
§ 01 — The shift

Your customers are asking AI who to trust.

Google built a career on links. AI engines run on citations — the sites, articles, and sources they've decided are authoritative. If you're not in those sources, you're not in the answer. And most brands have no idea this is happening.

6

AI engines tracked simultaneously — ChatGPT, Perplexity, Gemini, Copilot, Google AI, Grok

125+

High-intent queries mapped to your brand, your competitors, your buyers

Visibility score

See exactly where you stand — and what moves the needle.

§ 02 — From the field

I wasn't sure this would work across industries.

So I tested it on a consulting firm, an HR organization, and a gaming startup. Different industries. Different audiences. Same outcome.

We were invisible to every AI our buyers use. Prajeesh didn't hand me a report — he handed me 42 queries where we now show up, up from 4. One founder, 18 days, and our SRO score went from 12 to 88. I'm not sure how he does it across so many different industries, but I'm glad he did it for ours.
Arjun Thakur
Arjun Thakur, PMP
Project Leader & Founder, AgileCatalyst Consulting
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Our content was rich, well-written, and completely invisible to AI. Prajeesh figured out why in hours — the models just couldn't parse us. What I didn't expect was how fast he moved. We went from 3% citation rate to 82% on our target compliance queries in under three weeks. One person did this. For an HR org. That's the part I keep telling people.
Ken Rouse
Ken Rouse
Marketing Manager, Employers Council
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We're an unfunded startup competing for engineers against companies with $300M in the bank. When candidates Googled us, they got noise. When they asked Perplexity, we barely existed. Prajeesh wired us into ChatGPT and Perplexity in about a week. Now when a candidate asks if we're legit, the AI says yes. Reply rates went up. I don't fully understand what he built, but it works — and he built it for a gaming adtech company in Rotterdam while doing the same thing for HR firms and SaaS consultants.
Kristina Zukurova
Kristina Zukurova
Tech Recruiter, DeusAds (Ex-KPMG)
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§ 03 — The offer

Done-for-you.
Built by a founder obsessed.

You can use Archdrift entirely on your own. But some companies want help implementing the fixes. That's where I get involved personally — the setup, the audits, the content, the fixes. You're not buying software. You're buying someone who's done this across B2B consulting, HR law, and gaming adtech and knows what works.

Plan / Full transformation
Founder-Led Implementation
Monthly · Cancel anytime
  • 01 /+10 AI-optimised articles written for you monthly
  • 02 /+125+ queries tracked across 5 AI engines
  • 03 /+Full AEO audit — schema, llms.txt, BLUF density
  • 04 /+6-stage SRO analysis pipeline
  • 05 /+FAQ + page restructuring for AI crawlers
  • 06 /+Citation opportunities — exact domains to target
  • 07 /+Competitor battlecards — how AI sees them vs you
  • 08 /+Persona fan-out — test CMO vs founder vs buyer queries
  • 09 /+Automated tracking setup, configured and running
  • 10 /+Full platform access — pro, free for life at launch
§ 04 — Side by side

Profound tells you you're bleeding.
We bring the bandages.

Profound is a legitimate product. It tracks well. It just stops there.

Feature
Profound
Growth Plan
Archdrift
Full Implementation
013 AI engines tracked+6 AI engines tracked
02100 prompts per month+125+ queries mapped
036 articles — you brief them+10 articles written for you
04Basic email support+Direct founder support
05No website restructuring+Full website restructuring
06No schema or llms.txt work+Schema + llms.txt built
07No SRO pipeline+6-stage SRO pipeline
08No citation targeting+Exact citation targets handed to you
09You interpret, you execute+We execute. You watch the score move.

The real differenceProfound shows you what's broken and walks away. Archdrift finds it, fixes it, and tracks whether it worked.

§ 05 — Not ready to commit?

Don't take my word for it.

Run a scan. See what AI already thinks about your company. 50 credits, no card required. Most people are surprised by what they find.

Always free
50 credits / month
Full platform · No credit card
+ Run scans across all 6 engines
+ See your visibility score
+ Compare against any competitor
Check my company →
§ 06 — Last call

Curious?

Run a scan. Explore the demo. Book time with me if you'd like help interpreting the results.